Digital Marketing is a combination of Search Engine Optimization and Social Media Marketing Strategy . Every aspect plays a important role to improve your website traffic and website presence.
Search Engine Optimization makes your website stronger by two ways.
1) Onpage SEO
Onpage seo findout your website error and solve them as per search engine norms set by different search engines.
2) Offpage SEO
Off page seo Create linkings of your website by multiple ways of promotion